For 15 years I've helps companies grab more attention for their products and services. They hire me for marketing ideas that deliver. 

Whether directing a Super Bowl commercial for an amazing resort, or designing a million-dollar standing desk business, I help you define why people should care about what you have to say.

Sometimes this process requires the help of David Hasselhoff. 

What's your project all about? Please email me to discuss.

​​​​-Joe Nafziger

Brands Worked With

Southwest Airlines
Eddie Bauer
Chobani
Hilton
Land Rover
Rubio's
National University
Qualcomm
San Diego Tourism
Funner, California / Harrah's Resort 
Sempra Energy

Creative Roles

Workbetter // San Diego, CA 
Owner, Creative Director - 2017 - Present 
​
i.d.e.a. // San Diego, CA 
Associate Creative Director - 2012-2018  

MeringCarson // San Diego, CA
Copywriter // 2010 - 2011

TDA_Boulder// Boulder, CO
Copywriter // 2008 - 2010

Y&R // Irvine, CA​
Junior Copywriter // 2007 -  2008

American Council on Exercise // San Diego CA
Marketing Copywriter // 2005 - 2007 
​
Drive-Thru Records // Los Angeles, CA
Mgr of Media & Artist Endorsements // 2003 - 2005

Education

Bookshop Portfolio School
Los Angeles​, CA

Illinois State University
B.S., Marketing

US Air Force
Combat Survival School
Water Survival School
Life Support Technician School
Basic Training
(​Some locations classified)

Recognition

One Show Silver
Lürzer's Archive
ADDYs Gold
Denver 50 
Creativity Online
AdFreak
AdWeek​
Adrian Awards
Person of the Year, Time Magazine; 2006
Expert Marksman, US Air Force